Skip to content
Rubicon’s Commitment to the United Nations Sustainable Development Goals (SDGs)

Rubicon's commitment to the United Nations Sustainable Development Goals (SDG)

Earlier this month, Rubicon® announced the release of our company's first Environmental, Social and Governance (ESG) report. If you haven’t downloaded the report yet, I encourage you to download it now to learn more about what Rubicon is doing to change the entire waste and recycling category.

The circular economy is more than just better management of materials; it has the potential to improve the lives of billions of people by reducing environmental damage and waste.

Rubicon is committed to sustainable economic growth. We see the United Nations Sustainable Development Goals (SDGs) as a good blueprint for achieving this goal. Although we found inspiration in all 17 goals, three of them are particularly relevant to our work because they are closely related to Rubicon's mission to end all forms of waste.

Let's look at each of these goals in more detail and how they interact with Rubicon's mission.

SDG 9: Industry, Innovation and Infrastructure

Sustainable Development Goal 9 states that “Technological progress is the basis for achieving environmental goals (such as improving resource and energy efficiency).”

At Rubicon, we have developed technologies that allow commercial and urban customers to transfer more waste from landfills and put recycling principles into practice. SDG 9 emphasizes increasing investment in high-tech products of this nature. In addition, we support the United Nations’ proposition that technology is the basis for efforts to achieve environmental goals.

SDG 11: Sustainable cities and communities

Sustainable Development Goal 11 states that “the city of the future needs to provide opportunities for everyone to access basic services, energy, housing, transportation, etc.”

SDG 11 is in line with our vision to promote sustainable cities and communities. As pointed out by the United Nations, the pace of urbanization is creating major challenges in areas such as solid waste removal and management. Our work in helping municipalities manage their waste collection has helped local governments get closer to the UN’s goal of reducing the per capita environmental impact of cities by 2030.

SDG 12: Responsible consumption and production

Sustainable Development Goal 12 states, “Because the goal of sustainable consumption and production is to “multiply the effort with less effort”, it is possible to increase the net welfare benefits of economic activities by reducing resource use, degradation and pollution throughout the life cycle, while improving the quality of life. Life."

Rubicon’s core activities are also closely related to the UN’s goal of substantially reducing waste generation or Sustainable Development Goal 12. Our cooperation with transporters and companies in food composting and other aspects shows that we are taking the necessary measures to minimize the impact of waste on human health and the environment.

For more information on the United Nations Sustainable Development Goals (SDG), my colleague Michael Allegretti has previously written about the importance of public/private partnerships in advancing sustainable communities from the perspective of the above goals article.

If you have any questions, or if you are interested in talking to Rubicon about the UN Sustainable Development Goals or anything else, you can directly contact my team at, or contact our sales team at (844) ) 479-1507.

David Rachelson is Rubicon's Chief Sustainability Officer. In order to stay ahead of the new global partnerships and cooperation announced by Rubicon, be sure to follow us on LinkedIn, Facebook, and Twitter, or contact us immediately.

Previous article Reuse the network